Senti tag was designed to act more like an accessory that reflects people's personalities and the desire to make belongings feel more personal. In a world filled with bluetooth trackers that look like discreet, soulless security devices, Senti Tag stands out as an extension of the user.
The contours draw from the hex nut, a reliable, recognisable form that reflects the ideas of security and trust central to a Bluetooth tracker. Functional details such as the LED, speaker vents, and keyring eyelet are arranged like a compass or north star, reinforcing the idea of ‘finding’ your way back to lost belongings.
Yellow and blue are our hero colours for the smart tag. Yellow makes the tag easily visible in a bag or at home, whereas blue resonates a calming & secure feel. White and black, the all time favourites for those who find it hard to pick between colours
